No one becomes number one in anything with lackluster leadership, and Boostability is no exception. Our leadership team constantly innovates new ways to provide optimization services to small businesses around the world.
Our results-driven leadership team care about our team members, our customers, and our partners. It’s the individualized attention and commitment to our growing global corporation that makes Boostability such a special place.
Gavan has over 20 years of experience in developing, deploying, and managing corporate technologies. Prior to working at Boostability, Gavan served as the VP of Technology at OrangeSoda (acquired by Deluxe Corp), where he handled defining and executing on corporate directives. Gavan also served as the Director of Operations at Ah-ha.com prior to its acquisition by Ancestry.com. While at Ancestry.com, Gavan built out a production network that grew by over 400%. His proven track record of leadership and vision has led to remarkable growth and improved functionality in each company he has been a part of.
Jared helped co-Found Boostability in early 2009, and continues to serve as Chief Technology Officer for the company. He has 20+ years experience in Technology, online Marketing, and building exemplary companies and teams from startup to stable, healthy, successful businesses. He got his start in Technology in the late 90’s, fell in love with its possibilities, and has never looked back. Jared is a true champion of the small business.
Russ Larson directs all aspects of the company’s financial operations including finance strategy, accounting, tax, audit, treasury, FP&A, and risk management. His career spans more than two decades of experience in financial management, business leadership, human resources, and corporate strategy. Russ holds an MBA from Yale University and an undergraduate degree in Finance from Brigham Young University. Prior to joining Boostability in 2009, Russ held key financial leadership positions, including CFO and Controller at J Ballard Homes, Financial Analyst at IBM Global Services and ExxonMobil Corporation, and District Sales Manager at The CIT Group.
Nathan joined the Boostability team in 2010 to run their Fulfillment department. He started his career in the internet marketing industry in 2000. Before Boostability, Nathan held roles of Director of Client Support, SEM Evangelist, and Product Manager. In 2018, Nathan was named 40 under 40 by Utah Valley BusinessQ. He runs Fulfillment operations and oversees Boostability’s Berlin office.
A people professional for 30 years, Taud joined the Boost family in 2019. With prior HR executive experience at American Skiing Company and the Western Electricity Coordinating Council, and international HR experience at Iomega, Taud brings a wealth of knowledge and multiple industry and country expertise to the key role of VP of People. Focusing on the art of HR as opposed to the science, Taud puts people first and foremost.
April joined Boostability in 2012 with a background in sales, operations, and customer service. Her commitment to helping small businesses stems from owning and operating a small business for ten years. Working on several teams across Boostability over the years has turned this commitment into a passion. Under her operational leadership since 2016, and with the help of a committed international team, Boostability has exponentially grown our European headquarters. In her free time April volunteers on the board of a digital marketing organization that has been dedicated to educating the community about all facets of digital marketing since 2009.
Matt Salzl has 10+ years experience in Sales and 8 years in the advertising and marketing sales field. Matt has been a top performer on every team he has been a part of and has 7+ years in sales management leading teams to great success and growth. Matt joined Boostability in 2012.
Kristine joined Boostability in 2018 and brings a decade’s worth of communications strategy experience to the marketing team. Having previously held the Director of Content position, she now leads the entire Marketing department in establishing Boostability as the SEO industry leader. Previously, Kristine worked at a communications strategy firm focusing on public policy, worked in PR for a tech startup, and as a television news producer. When she’s not writing, Kristine loves traveling, sports, and all things nerdy.
Aaron joined Boostability in 2012, bringing with him 10 years of digital marketing and e-commerce experience. Prior to Boostability, Aaron was co-Founder and CEO of Limebloo, an e-commerce consulting and marketing agency. Aaron launched and operated 11 e-commerce stores in highly competitive industries, directing all revenue efforts from email marketing to paid marketing, traffic generation and returning customer transactions. Aaron grew up with an entrepreneurial spirit, washing cars in England and enjoys traveling with his wife and 4 kids, running extreme relays and relaxing in the sauna!
Jeannine has always been a people person. She started working in HR in 2000 and joined Boostability in 2013. She loves to connect with our people and team members to help them become the best they can be and grow in their careers. Jeannine loves giving back to the community and has actively participated in Utah Search and Rescue for 20 years. She’s also a member of Utah Pet Partners with her adorable therapy dogs Kona & Harper.
Kodie helped to co-found Boostability in 2009 and serves as one of the company’s longest tenured employees. Kodie helped to engineer the entire Boostability platform LaunchPad from the ground up. Previously, he worked for eBay, NACT, and Agency Words as a Senior Software Engineer. Currently Kodie serves as the Director of Engineering for Boostability.
CEO
Founder & CTO
CFO
VP of Fulfillment
VP of People
VP of Operations
VP of Sales
Director of Marketing
Director of Partners
HR Director
Director of Engineering